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When Google introduced Caffeine, the world of SEO suddenly changed dramatically. Island Logic had been preparing for this transition, and while many websites were affected negatively, our clients were already taking advantage of the benefits.
Island Logic has made a point to stay on top of the trends and technology when it comes to Search Engine Optimization. Through our comprehensive strategy, we have helped our clients increase their organic traffic and desired customer visits, provided greater visibility and linkages within their industry and given them the tools necessary t o stay a step ahead of their competition.
In an evolving industry, knowledge does equate to power and industry expertise and foresight can make all the difference in continuing business as usual or crashing into anonymity on the information super highway.
Island Logic employs the following outlined steps to take your company’s website to the top of the rankings: Site Audit - Establish Initial Website Conditions & Competition Analysis
Before we create a customized SEO plan of action for your site, our specialists will first provide you with a thorough report on your present standing. Organic traffic, site ranking, log reports, daily statistics, keyword / phrase positioning, site content, design and structure will be analyzed.
In addition, we will drill into your competitors and discover both their successful tactics and consequential errors. From this analysis we will create benchmarks and a roadmap strategy for your site to achieve top-rankings in the most desired search engines.
The Key(words) to Success – Research, Analysis and Selection
Working hand in hand with a representative of your company, our SEO specialist will identify all keywords and phrases to be utilized in your campaign. We will analyze the search-and-buy behavior of your desired clients and customers while isolating and alleviating corporate catch phrases and keywords that may yield high traffic but poor conversion rates.
The Key(words) to Success – On-page Optimization
With your primary keywords and phrases determined, we will optimize each page of your website, and any additional documents on it, to meet current listing criteria and best on-page practices and strategy. We will make dramatic improvements by modifying your URL, Page Title, Headings, Hypertext Links, and Body text. We will ensure the proper amounts of keyword / phrase density and frequency while reducing redundant HTML code / cruft producing page content with heightened focus and improved linkability.
High-Octane Link Popularity Building
Our SEO specialist will now move forward with an aggressive and targeted link building campaign. By linking with other websites in your industry and expertise, we will create positive endorsements of your website’s quality, improve your page ranking and relevancy and drive more qualified, organic traffic and sales conversion opportunities to your site. We take full advantage of both industry-standard and custom software to manage both reciprocal links and one-way link building.
The Key(words) to Success – Copy Writing / Content Optimization
With our Content Optimization and Copywriting services, Island Logic provides additional value to your company with the ability to write or re-write your website’s copy. We have a dedicated team of Product Marketing Specialists who have history of success in creating persuasive, search engine friendly, and cross-industry copy. In addition, our team produces a plethora of daily articles that are keyword / phrase specific and product related, newsletters, online press releases and targeted social networking and email marketing campaigns.
Ears to the Future. Nose to the Grindstone. Eyes on the Prize.
Island Logic understands that SEO is on-going process and not a solution in itself. We are constantly researching the ever-changing algorithms used by the various search engines to ensure optimization is conducted with the most current information. After our campaign has improved your site’s ranking, it is our mission to maintain it and build upon the success. We continuously re-evaluate and revisit your site to introduce new keywords and phrases ensuring constant and consistent growth.
We will provide your company daily / weekly / monthly reporting on site traffic, web analytics, recommendations and any customized information you may request.
Benefits of an Island Logic Philippines Search Engine Optimization Campaign
- ROI Driven
- History of Success from Experience
- SEO Best Practices, No “Black Hat”
- Heightened Qualified Traffic
- Improved Revenue Generating Opportunities
- Improved Visibility and Exposure both within Industry and Outside
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